[Daily Korea] Emotionwave to Enter China's Edutech Market with 'Metaverse Education Platform MEW'

| Signed MOU and Exclusive Distribution Agreement with Sunland
| Pre-sale for 'MEW AI Piano' Underway

Emotionwave will introduce the 'MEW AI Piano,' which links Emotionwave's MEW software to Sunland's FIND piano products, through technical cooperation with Sunland.

Emotionwave, a specialized company in Artificial Intelligence (AI) music solutions, announced on the 15th that it has signed an MOU and an exclusive distribution agreement with Sunland Information Technology of China to fully enter the Chinese edutech market.
As of 2021, the size of the music education market in China is expected to exceed 400 billion yuan (approximately 67 trillion won). Furthermore, as online, non-contact education gained popularity due to COVID-19, the online music specialized education market is estimated to account for about 100 billion yuan.
Sunland is a premium piano manufacturing and piano education company that stands out in China's music education market, which is experiencing such growth, with capital of 200 billion won.
It owns the smart piano brand 'FIND' and currently has over 100 FIND Piano Academies across China, including Shanghai, Beijing, Guangdong, Shandong, and Sichuan. FIND is a smart piano that incorporates various cutting-edge technologies such as AI into existing pianos.
Emotionwave is a leading non-face-to-face service company that provides various music platforms and services based on AI music technology and metaverse-related technology. In 2020, it launched 'MuLearn,' a non-face-to-face music education platform for public school teachers and students, which was the first of its kind in Korea.
Through this agreement, Emotionwave will provide AI music technology and immersive content to FIND Piano's music education platform and exclusively distribute FIND Piano products in Korea through the platform 'MEW (뮤).'
MEW is an integrated online and offline metaverse education platform that combines applications, AI pianos, and studios. It supports music education and learning in a non-face-to-face environment by providing customized educational services based on big data and AI through digital apps and web software.
Through this, Emotionwave has established distribution channels to distribute AI music technology and immersive content not only in Korea but also across China.
Furthermore, through technical cooperation with Sunland, Emotionwave plans to introduce the 'MEW AI Piano,' which links MEW software to FIND Piano products. The MEW AI Piano is a smart piano capable of self-study and remote learning based on AI performance, and pre-orders for purchase are scheduled to begin from late December.
Rio Jang, CEO of Emotionwave, said, "Through cooperation with Sunland, we have established a bridgehead not only for the domestic edutech market but also for entering the Chinese edutech market," adding, "We will continue to present diverse and new content linking the metaverse, music, and education through MEW."
Original article source : https://daily.hankooki.com/lpage/industry/202112/dh20211215094917148020.htm?s_ref=nv