[Aving] Emotionwave Unveils 'SERO AI' and 'MUVIS' Based on AI Agentic Solution... "Accelerating Innovation in Media Entertainment Production"

Emotionwave announced a plan to accelerate innovation in media entertainment production based on AI Agentic solutions. As the core of this, it unveiled two key new services: 'SERO AI' for professionals and 'MUVIS' for fandoms.

The two services are designed to work directly with 'MUTA,' Emotionwave's Web3·AI-based creator ecosystem platform, allowing both professionals and fans to generate synergy within one integrated creation and distribution ecosystem.

SERO AI is establishing itself as a platform that performs the role of an 'AI Creative Director,' focusing on solving the creative challenge ('Creative Block') that existing creators have faced: 'What should I create?' The core of SERO is to bridge the gap in the idea generation stage by introducing the concept of 'Motto,' which contains the strategic DNA of content. Motto refers to a content strategy encompassing the core message, unique perspective, and target audience. SERO AI provides a 'Motto-to-Video' workflow that generates video prototypes through this 'Motto.'

SERO AI optimizes user experience through its hyper-personalized script engine, 'Persona Chat,' and utilizes RAG (Retrieval-Augmented Generation) technology to provide customized ideas based on an individual's brand voice and past content. All these tasks are performed in an integrated all-in-one workspace called 'Project Canvas,' providing a seamless process from motto ideation to scriptwriting, automatic generation of image and music assets, and final video prototype assembly, thereby maximizing production efficiency.

MUVIS (뮤비스), which is scheduled to launch together, aims to build a new type of ecosystem for K-POP fandoms. MUVIS allows K-POP fans to create content themselves, enjoy the content, and build a new type of fandom ecosystem within it using Emotionwave's AI. In particular, it enhances the creative experience of fans by providing functions that allow them to generate not only text and images with AI but also immersive videos and music.

Emotionwave stated that it plans to establish its own position in the entertainment media market by simultaneously innovating professional productivity through SERO AI and achieving creative expansion of K-POP fandom culture through MUVIS (뮤비스).

Original article: Aving Reporter Choi Sang-woon